Dieter Rams – McEwan Design

Lecture 2: Rams

This week we watched the 2018 documentary titled ‘Rams: Principles of Good Design’. It was great to see Rams as a real person as opposed to this mythical character we usually hear about. Moments of charm, such as the scenes in his garden, help bring him down to earth. I especially enjoyed his appreciation towardsContinue reading “Lecture 2: Rams”

Dieter Rams, Must Good Design be Honest?

One of the first things students of my course were told was to read about Dieter Rams, and inevitably we came across his 10 principles for good design. For a designer to set out such principles is a bold move. You are putting your reputation on the line, at the risk of coming across likeContinue reading “Dieter Rams, Must Good Design be Honest?”